Hi there!

I’m a graphic designer with over 5 years of experience and a B.F.A. in Visual Communications Design from Cal Poly Pomona. I am eager to continue growing and pushing the boundaries of the design industry. Collaboration is important for me as I love working with clients and designers to create engaging designs. Thank you for taking the time to view my portfolio.

Best regards,

Ryan

Email
rvazquezdesign@gmail.com

Phone
(714)473-2311

Branding Identity

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Packaging

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Photography

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Print Production

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Digital Marketing

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Social Media Design

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Constant Contact

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Wordpress

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Branding Identity | Packaging | Photography | Print Production | Digital Marketing | Social Media Design | Constant Contact | Wordpress |

Education

California Polytechnic University, Pomona

B.F.A. in Visual Communication Design

Work Experience

Graphic Designer at Heritage Grocers Group (Formerly Cardenas Markets)

Developed multimedia content for in-store and digital use.

Assisted in developing visual identity and sustained graphic support

of customer loyalty program.

Relaunched email marketing strategy, segmenting, and weekly cadence of email blasts with a total audience of 320K subscribers.

Updated Wordpress website with weekly graphics for constant awareness of ongoing promotions.

Coordinated with third party agencies to ensure marketing graphics regional price accuracy across multiple web channels.

July 2023 – Present

  • May 2023 - June 2024

    Strengthened brand identity, increased recognition, and fostered growth.

    Designed digital and print marketing collateral, with added focus on business cards, banners, one-pagers, and social media posts.

    Strategized effective marketing approaches and brand implementation in print and digital media with clear, defined requirements and guidelines

    Incorporated client feedback to design projects in a timely manner.

  • February 2022 - June 2023

    Executed branding, marketing and design collateral for a wide array of clients.

    Designed original content for print and web from concept to completion, preparing deliverables for print production, web implementation, and social media.

    Maintained consistent brand identity throughout all client outward facing channels.

    Provided additional design support for creative team when needed.

    Mocked up finished products for client presentations and company case studies.

  • February - May 2021

    Consulted the chemistry department chairs regarding the creation of effective marketing for a chemistry event.

    Assisted with creating a timeline of weeklong activities throughout the event as well as created slideshow layouts in consistent theme as marketing material.

  • January - May 2021

    Assessed information given from meaningful questions asked in order to implement feedback in a timely manner.

    Worked with clients to deliver a theater poster consistent with play theming, while not giving critical information away.

    Selected by committee to represent its namesake theater production and posted in high traffic areas across campus.

  • August 2020- September 2021

    Created marketing materials promoting student engagement across campus.

    Coordinated with clients to ensure designs met satisfaction and maintained the respective client organization’s look and feel.

    Boosted student foot traffic with increasing emphasis on social media outlets amidst the COVID-19 pandemic.